Veuve Amiot – Cappiello King Red Margin

Leonetto Cappiello produced yet another stunning poster in 1922 for Veuve Amiot Champagne. It was noted as the “sparkling wine of kings,” hence Cappiello’s choice of a royal central figure.

Leonetto Cappiello (1875-1942) was an Italian poster artist who worked in Paris. He is known for modernizing advertising design for the 20th Century. His compositions are uncomplicated and often feature a graceful figure with an oversized rendition of the product against a simple color background. The typography is often minimalized to be as direct and short as possible. This innovation allowed for the advertising to be eye-catching and understood at a moments glance. It was ideal for the fast paced travel and attention of busy city life.

To learn more about the artwork of Cappiello, please follow this link: https://postergroup.com/blogs/the-ross-art-group-blog/for-the-love-of-cappiello

This is an Original Vintage Poster; it is not a reproduction. This poster is conservation mounted, linen backed, and in excellent condition.
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